Marketing Manager
Full Time • Tampa
Benefits:
- 401(k)
- 401(k) matching
- Competitive salary
- Health insurance
- Paid time off
To learn more from our founder and Managing Partner about MattLaw® and the next steps in applying for this position, please call 813-628-8529 (MATTLAW).
ABOUT US
MattLaw® is a team of Tampa area injury lawyers led by Matt Powell, who has protected thousands of victims and their families for over 35 years.
MattLaw® protects the most vulnerable of our society, people who can't protect themselves, children, and the elderly. Mothers can't control what the doctors, nurses, and hospitals are doing during the birth of their child, they place their trust in these professionals, and occasionally they are betrayed resulting in a child born with cerebral palsy. Children are unknowing victims of dangerous products, predatory coaches, religious leaders, or unsafe playgrounds. Our elderly are unable to protect themselves in nursing homes that are understaffed or potentially unsafe. We are active in helping to keep kids safe by sponsoring local charity events throughout the Tampa Bay area where we give children free bicycle helmets and other bicycle riding safety equipment.
SUMMARY: The Marketing Accountability and Quality Control Officer at MattLaw® is responsible for overseeing the entire marketing department. This responsibility includes managing the organization’s marketing strategy, creating a comprehensive marketing plan, and continuously assessing the strategy and plan for both effectiveness and ROI. The marketing strategy and plan should be used to plan, coordinate, and direct all marketing efforts.
SUMMARY: The Marketing Accountability and Quality Control Officer at MattLaw® is responsible for overseeing the entire marketing department. This responsibility includes managing the organization’s marketing strategy, creating a comprehensive marketing plan, and continuously assessing the strategy and plan for both effectiveness and ROI. The marketing strategy and plan should be used to plan, coordinate, and direct all marketing efforts.
This position requires a high degree of understanding of advertising, marketing, websites, website SEO, copyright, television, trademark, event planning, community involvement, publishing, and art team supervision.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Managing the organization’s marketing strategy and comprehensive marketing plan
- Communicating the marketing plan to both internal staff and external partners
- Coordinating marketing campaigns from beginning to end
- Creating and managing advertising and promotional campaigns
- Conducting competitor research to stay current on trends
- Researching the demand for MattLaw’s services
- Creating and maintaining a successful brand and image that attracts clients to MattLaw
- Identifying potential clients or marketing opportunities where there is a need
- Organizing events from start to finish, including ordering swag
- Overseeing social media marketing and content marketing
- Sending all advertising material to FL Bar Associating for approval and tracking progress
- Quality control of all media
- Tracking marketing activities and evaluating effectiveness
- Oversee the Intake process
- Act as “secret shopper / client” to test the intake process to find holes in our workflows.
ADDITIONAL DUTIES INCLUDE:
- Creating, maintaining inventory for firm
- Maintaining client birthday list and sending birthday cards
- Planning and scheduling employee functions
EXPERIENCE AND SKILLS REQUIRED:
- Bachelor’s Degree in Business Administration, Marketing, or a related field
- Minimum of 5 years of experience running a marketing team, preferably in a legal or professional services setting
- Experience with digital marketing forms such as social media marketing and content marketing
- Professional in punctuality and appearance
- Excellent leadership and management skills
- Strong analytical and problem-solving skills
- Exceptional communication and interpersonal skills
- Proven ability to manage budgets
- Ability to work well under pressure and manage multiple projects simultaneously
- Proficient in Microsoft Office, Google Docs, Instagram, Facebook, Google Accounts, Later
Compensation: $60,000.00 per year
About Us
MattLaw® is a personal injury law firm in Tampa who has been representing injured victims and their families for over 35 years. Attorney Matt Powell opened his personal injury practice in Tampa in 1989. Matt is a Board Certified Civil Trial Lawyer by the Florida Bar who graduated with honors from Florida State University College of Law. After graduating from law school, Matt worked for an insurance defense firm for six months. During that time he learned about how insurance companies process personal injury cases and treat their insureds. He did not like the way insurance companies operated and decided to become a plaintiff personal injury lawyer. Matt is an aggressive trial lawyer who is extremely skilled in the courtroom and knowledgeable about the litigation process.
Mission Statement:
Mission Statement:
At MattLaw®, our mission is to utilize our unique blend of extensive legal expertise, technological innovation, and unparalleled litigation experience to ensure every client receives the legal representation and recovery they deserve.
Vision Statement:
Our vision is to help more people and families get back to where they would be, if not for the negligence of others, by creating efficient ways of problem solving through technology.
Core Values:
- Innovation – Extreme dedication to technology that finds better solutions and can meet new challenges.
- Knowledge and Expertise – We not only possess the information necessary to win, but understand how to use it.
- Dedication to Winning – “Winning isn’t everything, it’s the only thing. (Vince Lombardi)
- Strong Advocacy and Impact – Supporting worthy issues and truly making a difference!
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